Sunday, 15 February 2015

Fist Video Draft Feedback

Hello!

We have recently finished editing our first music video draft and wanted to get some audience feedback to see what they thought.

We asked 3 people from our target audience to simply watch and discuss our video. We filmed them so that we could go back and look at what they said in order to effectively improve. You can watch that video here:






These are the comments that we pulled out:



Positives:

  • They loved the colours throughout the video. Particularly commenting on the bright colours of our nature setting with the greens, yellows and blues. They also commented on the paint aspect with the artificial colour creating a 'fun' feel.
  • It was clear that they understood what was going on from the transition from the night time to the dream, which is a real positive as this was a real worry for us.
  • They commented on the lights aspect saying it was "really clever".
  • They commented on all of the establishing shots and different setting shots saying that they were "eye-catching" and made them want to watch on as it gave a feel-good, natural tone.

Negatives:
  • One criticism that we heard was that some of the shots were too long and it made the feel of it slow down and become a bit dull at time.
  • Another criticism we got was that the very end section where the actor wakes up is too fast and it is hard to understand what has really happened. This was backed up when they had to replay it to understand properly.

Actions to take:
  • The first thing we are going to do is shorten the shots by adding more in. On our third day of filming we took more setting shots for extra material just encase the editor needed it. Therefore we have plenty more shots that can be added in and therefore it will be easy to shorten shots and replace the lost time with more quick shots.
  • The second thing we are going to do is slow down the ending. To do this we will need to take some shots out of the final fast pace chorus in order to have more time for the ending. We will therefore be able to make the shots longer and add another shot in to make it clearer.

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